LinkedIn Lead Generation & Content Services
Our LinkedIn lead generation campaigns are performed by humans – no bots or automation.
We’re passionate, enthusiastic and driven. We’re highly experienced, knowledgeable, and collectively have had hundreds of millions of views on our own individual content. But what we’re proudest of is our dedication to our partners and the work we do.
We’re committed to providing entrepreneurs and business leaders a human alternative to automated or bot-driven lead generation and appointment setting services. Our mission is to help you use LinkedIn to extend your reach and grow your business.
In 2020-2021, we sent over 200,000 outbound messages for our clients, resulting in a 4% “cold to calendar” conversion rate. That’s 8,000 meetings booked for our clients to successfully close sales, deals, and collaborations.
- Direct message campaign management
- Daily personalized connection requests
- Lead contact information capture
- Weekly and bi-weekly strategy meetings
Our packages
ESSENTIAL | PREMIER | ENTERPRISE | |
---|---|---|---|
PROCESS AND STRATEGY | |||
Multiple interview-style format strategy calls to create and develop 3-8 target prospect lists on Sales Navigator | |||
Create and co-create up to 3 different “multi-touch” messaging campaigns for your different client avatars, targets, verticals, etc. | |||
Detailed, brand-specific recommendations and changes for every section of your LinkedIn profile (banner, picture, headline, about summary, etc.) | |||
Campaign-defined metric and conversion dashboard | |||
CONTENT CREATION AND ENGAGEMENT | |||
30 minutes per week of content strategy, co-writing, and approval | |||
Limited video editing (captioning, IG style formatting, animations, etc.). | |||
Posting of pre-approved content Monday through Friday (1 post per day) on LinkedIn | |||
Enhanced boosting with targeted influencers, including all required and defined engagement | |||
Posting of any approved content to the rest of your social media channels, if applicable | |||
30 minutes per day engaging with your target prospects’ content | |||
20 tailored and branded pieces of content each month produced and designed by our expert team of creators | |||
EXECUTION | |||
LeadIn LinkedIn Growth Strategist to send a strategic mix of between 60-80 connection requests and InMails each day (Monday to Friday only; weekend dates with premium pricing) | |||
Direct message campaign personally managed by a LeadIn LinkedIn Growth Strategist | |||
Re-engagement of all accepted connections who do not initially respond with defined re-targeting campaign(s) | |||
Total messages per month: approx. 1500-2000 (connection requests and InMails) | |||
Capture email addresses for every accepted connection | |||
REPORTING AND ANALYTICS | |||
Real-time and remote access to all campaign-related metrics and analytics | |||
Bi-weekly strategy and reporting call to review and make data-driven changes |
Essential
3 month commitment-
PROCESS AND STRATEGY
-
Multiple interview-style format strategy calls to create and develop 3-8 target prospect lists on Sales Navigator
-
Create and co-create up to 3 different “multi-touch” messaging campaigns for your different client avatars, targets, verticals, etc.
-
Detailed, brand-specific recommendations and changes for every section of your LinkedIn profile (banner, picture, headline, about summary, etc.)
-
Campaign-defined metric and conversion dashboard
-
EXECUTION
-
LeadIn LinkedIn Growth Strategist to send a strategic mix of between 60-80 connection requests and InMails each day (Monday to Friday only; weekend dates with premium pricing)
-
Direct message campaign personally managed by a LeadIn LinkedIn Growth Strategist
-
Re-engagement of all accepted connections who do not initially respond with defined re-targeting campaign(s)
-
Total messages per month: approx. 1500-2000 (connection requests and InMails)
-
Capture email addresses for every accepted connection
-
REPORTING AND ANALYTICS
-
Real-time and remote access to all campaign-related metrics and analytics
-
Bi-weekly strategy and reporting call to review and make data-driven changes
Premier
3 month commitment-
The PREMIER package includes all ESSENTIAL package elements, as well as the following:
-
CONTENT CREATION AND ENGAGEMENT
-
30 minutes per week of content strategy, co-writing, and approval
-
Limited video editing (captioning, IG style formatting, animations, etc.).
-
Posting of pre-approved content Monday through Friday (1 post per day) on LinkedIn
-
Enhanced boosting with targeted influencers, including all required and defined engagement
-
Posting of any approved content to the rest of your social media channels, if applicable
-
30 minutes per day engaging with your target prospects’ content
Enterprise
3 month commitment-
The ENTERPRISE package includes all PREMIER package elements, as well as the following:
-
20 tailored and branded pieces of content each month produced and designed by our expert team of creators to include a mix of the following:
-
Audiograms: An audio sound bite (usually 20-30 seconds) that is placed onto a branded image and played as a video. Includes a soundwave, heading, and captions
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Image posts: A branded image that contains content in the form of a numbered list
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Quote images: A branded image with a quote (preferably your quote) that helps to position you as a thought leader
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Carousel posts: A branded document that presents as a slideshow
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Texts posts, polls, short-form articles
Want to grab and hold your audience's attention?
PREMIER LITE
3 month commitment-
30 minutes per week of content strategy, co-writing, and approval
-
Limited video editing (captioning, IG style formatting, animations, etc.).
-
Posting of pre-approved content Monday through Friday (1 post per day) on LinkedIn
-
Enhanced boosting with targeted influencers, including all required and defined engagement
-
Posting of any approved content to the rest of your social media channels, if applicable
-
30 minutes per day engaging with your target prospects’ content
ENTERPRISE LITE
3 month commitment-
The ENTERPRISE LITE package includes all PREMIER LITE package elements, as well as the following:
-
20 tailored and branded pieces of content each month produced and designed by our expert team of creators to include a mix of the following:
-
Audiograms: An audio sound bite (usually 20-30 seconds) that is placed onto a branded image and played as a video. Includes a soundwave, heading, and captions
-
Image posts: A branded image that contains content in the form of a numbered list
-
Quote images: A branded image with a quote (preferably your quote) that helps to position you as a thought leader
-
Carousel posts: A branded document that presents as a slideshow
-
Texts posts, polls, short-form articlesv
PREMIER LITE | ENTERPRISE LITE | |
---|---|---|
30 minutes per week of content strategy, co-writing, and approval | ||
Limited video editing (captioning, IG style formatting, animations, etc.). | ||
Posting of pre-approved content Monday through Friday (1 post per day) on LinkedIn | ||
Enhanced boosting with targeted influencers, including all required and defined engagement | ||
Posting of any approved content to the rest of your social media channels, if applicable | ||
30 minutes per day engaging with your target prospects’ content | ||
20 tailored and branded pieces of content each month produced and designed by our expert team of creators to include a mix of the following: |
Need personal insight on how to make LinkedIn work for YOU?
LEGACY | |
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PROCESS AND STRATEGY | |
Kickoff call to determine tonality, nuance, direction, and branding of LinkedIn profile | |
SEO keyword searchability (if applicable and requested) | |
Up to 3 edits | |
DELIVERABLES | |
Banner picture update | |
Profile picture recommendation(s) | |
30 minutes per day engaging with your target prospects’ content | |
Headline | |
About summary | |
Quantified experience section |
LEGACY
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PROCESS AND STRATEGY
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Kickoff call to determine tonality, nuance, direction, and branding of LinkedIn profile
-
Recorded interview based on brand-specific questions with Michael or Anna
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Client review of initial iteration(s)
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SEO keyword searchability (if applicable and requested)
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Up to 3 edits
-
DELIVERABLES
-
Banner picture update
-
Profile picture recommendation(s)
-
Headline
-
About summary
-
Quantified experience section